Tulsiani brings deep knowledge of insurance, real estate industry
CHICAGO, November 30, 2021 – Arturo, an AI-powered platform that derives property insights and predictive analytics from aerial and satellite imagery, today announced that Anita Tulsiani has joined the company in the newly created role of Chief Marketing Officer. Tulsiani will be responsible for building a world class marketing organization, with an emphasis on digital marketing, omni-channel excellence, and bolstering Arturo’s value proposition.
“As Arturo continues its journey to further penetrate the insurance vertical and expand into reinsurance, lending, securities, and beyond, we couldn’t be more excited to welcome a transformative marketing leader to help guide this expansion,” said John-Isaac “jC” Clark, CEO of Arturo. “Between her domain expertise in insurance and her strong sense of marketing strategy, Anita will be instrumental in accelerating the growth of our company.”
Tulsiani brings deep industry knowledge and strong business acumen in insurance, real estate, technology, and data and analytics. Previously, she was the Vice President of Marketing for eXp Realty, the fastest-growing global real estate brokerage, where she was responsible for developing the overall value proposition and leading product marketing for the United States, Global, Commercial and Partner Program. Prior to that, she was Vice President of Marketing at CoreLogic, a leading provider of property insights and solutions, where she supported the insurance, real estate, rental property, and geospatial solutions verticals. In her eight years at CoreLogic, she was able to help drive corporate growth as part of the company’s diversification approach through clear and concise product positioning and omni-channel marketing. She also played a critical role in steering CoreLogic’s messaging through eight M&A activities within the insurance and real estate businesses, conveying the firm’s consistent vision while integrating its new product capabilities.
“Joining a company whose solutions are helping significantly transform the industry is truly rewarding, and I’m excited to be joining Arturo to help it scale its growth. The executive leadership team is second to none, and they have assembled a sound vision and direction where I will be able to put my love of the industry, marketing, and technology into motion,” said Tulsiani. “I will be focusing on building out a robust marketing team, refining our brand and value proposition, and working hand-in-hand with the sales and product teams to help our customers and prospects realize the magic that AI-derived property insights can inject into the insurance industry.”
Tulsiani received her bachelor’s degree from the University of Texas at Austin’s McCombs School of Business and her master’s in business administration from St. Edward’s University. Tulsiani is married and is the mother of two young girls. She is also an avid foodie and lifelong Austin evangelist.
Arturo is a deep learning spin-out from American Family Insurance relentlessly committed to delivering highly accurate physical property characteristic data and predictive analysis for residential and commercial properties for use in the Property & Casualty (P&C) Insurance, Reinsurance, Lending, and Securities markets.
Leveraging the latest satellite, aerial, and ground-level imagery, as well as unique proprietary data sources, Arturo’s deep learning models provide differentiated property data unparalleled by any other provider – often in as little as 5 seconds. To learn more about Arturo, Inc., visit: www.arturo.ai or follow on Twitter @arturo_ai.